e-commerce on Whop — the measured shape of the 3,018 listings, and what it costs to build
22 of 3,018 listed products read from the listing pages on 2026-09-13 · ranks 15 of 157 categories by monthly recurring revenue · socialgood
This category against the winning shape
The split is measured across every product we read on the platform — 1,813 of them in 147 categories, so the top decile is 182 listings, not a handful. Every "measured" figure on this page uses that same set of 1,813. The four figures above are Whop's own totals for all 3,018 listings here; every other number on this page is measured from the 22 products we read in e-commerce.
| platform top 182 | other 1,631 | e-commerce | |
|---|---|---|---|
| members, average | 48,059 | 1,453 | 6,125 |
| free to join | 62% | 67% | 68% |
| price when paid | $113 | $236 | $114 |
| reviews, average | 567 | 38 | 71 |
| rating | 4.7 | 4.78 | 4.84 |
| YouTube upstream | 38% | 29% | 27% |
| X account | 53% | 28% | 32% |
| Telegram | 3% | 0% | 0% |
| Discord | 2% | 2% | 9% |
Across the platform the biggest rooms charge less: $113 a month against $236 for everyone else, and e-commerce sits at $114.
What separates the winners, platform-wide
- 53% vs 28% — the top 182 have an X account. In e-commerce: 32%.
- 38% vs 29% — the top 182 have a YouTube channel upstream. In e-commerce: 27%.
The biggest rooms
| product | hub members | paid room | price | reviews | rails |
|---|---|---|---|---|---|
| Ant/Rippy Club Clips | 75,705 | 541 | $50 | 368 · 4.63 | YouTube, X |
| Make $2 Per 1k Views Clipping Ant | |||||
| Whop Power Users | 14,896 | no paid room | free | 637 · 4.87 | X |
| Get early access to new Whop products | |||||
| Ecom University Free Network | 8,573 | no paid room | free | 24 · 4.46 | YouTube |
| Master Ecom Success with Expert Training and Tools | |||||
| Wizard Academy | 5,799 | no paid room | free | 8 · 5.00 | — |
| Get paid to post about fashion 🔌 | |||||
| The Maverick Community | 4,633 | 1 | $247 | 18 · 5.00 | YouTube, X |
| Scale Your Brand to 7 Figures With a Viral TikTok Shop Strategy | |||||
| SpyBank | Free Pass | 4,007 | no paid room | free | 165 · 4.84 | — |
| Join The #1 E-commerce Solutions Community | |||||
| Wealth Academy Lite | 2,543 | hidden | $147 | 10 · 4.90 | X |
| Learn AI. Build with AI. Make money with AI | |||||
| Mastermind Ecom | 2,536 | 0 | $75 | 8 · 4.88 | — |
| Discord Access + Course | |||||
| Wifi Money Free Access | 2,181 | 1 | $197 | 105 · 4.69 | X |
| Unlock $10,000/mo Secrets Online | |||||
| Sartori Accademy | 2,138 · 2 products | 17 | free | 84 · 4.92 | X, Discord |
| Percorso di formazione nel settore E-commerce | |||||
and 12 more measured listings in e-commerce, of 3,018 the category lists.
What it costs to build the winning shape
| role | suppliers | from | average |
|---|---|---|---|
| whop-setup | 48 | $5 | $39 |
| designer | 51 | $5 | $27 |
| community-mod | 48 | $5 | $58 |
| faceless-video | 104 | $5 | $44 |
| video-editor | 101 | $5 | $50 |
| total | $218 |
Rates are the live floor across 806 freelancers we price weekly. The roles listed are the ones the platform's top 182 actually carry.
What to do next
Add an X account. e-commerce sits at 32% against 53% among the platform's largest 182 listings, and 6 of the ten biggest rooms here already carry it.
Do not spend on a Telegram group. It separates nothing anywhere: 3% among the largest against 0% among everyone else, across 1,813 measured listings.
What it costs. seo-writer runs $48 on average across 51 freelancers priced this week, floor $5. At this category's price when paid ($114 a month), that is 1 paying member before the change has paid for itself.