social media on Whop — the measured shape of the 1,418 listings, and what it costs to build

21 of 1,418 listed products read from the listing pages on 2026-09-13 · ranks 65 of 157 categories by monthly recurring revenue · socialgood

$102,330category MRR
21products measured
$644average per product
5.0%clear $1k a month

This category against the winning shape

The split is measured across every product we read on the platform — 1,813 of them in 147 categories, so the top decile is 182 listings, not a handful. Every "measured" figure on this page uses that same set of 1,813. The four figures above are Whop's own totals for all 1,418 listings here; every other number on this page is measured from the 21 products we read in social media.

platform top 182other 1,631social media
members, average48,0591,4532,470
free to join62%67%90%
price when paid$113$236$44
reviews, average5673832
rating4.74.784.87
YouTube upstream38%29%29%
X account53%28%0%
Telegram3%0%0%
Discord2%2%0%

Across the platform the biggest rooms charge less: $113 a month against $236 for everyone else, and social media sits at $44.

What separates the winners, platform-wide

  • 53% vs 28% — the top 182 have an X account. In social media: 0%.
  • 38% vs 29% — the top 182 have a YouTube channel upstream. In social media: 29%.
Where social media is furthest from the winning shape. an X account — 0% here against 53% among the platform's largest. That is the gap a new entrant can close on purpose.
What does not separate them anywhere. a Telegram group (3% vs 0%); a Discord (2% vs 2%). Operators assume these matter. Across 1,813 products they do not.
Two member counts. The number on a Whop listing is the company's — its free tier, shared by every product it sells (49% of the listings we read share theirs with a sibling), so the rows below are hubs, counted once, with the number of products each lists. The paid room column is the product page's own count for the hub's largest paid room: across the hubs read so far the median paid room is under 1% of the hub number. — means the hub's pages are not read yet; hidden means the seller hides it.

The biggest rooms

producthub memberspaid roompricereviewsrails
Guide to Perfection20,5170$80363 · 4.87
Sunshine’s Guide to Perfection
Clipping12,398no paid roomfree143 · 4.65
Clipping App
GaryVee Clips7,892no paid roomfree16 · 4.69
Earn $2 per 1,000 views clipping GaryVee
Creator Cult FREE3,637no paid roomfree69 · 4.87YouTube
All FREE Resources for Mastering Content Creation, Scaling your Brand & Business
Frazier Kay Clips2,215no paid roomfree21 · 4.86
Get Paid To Clip For Frazier Kay
TTSA Gratuit988no paid roomfree4 · 5.00
La 1ère Communauté de Créateurs en France !
Q4 Challenge VIP Ticket847no paid roomfree19 · 4.47
Exclusive VIP Access to Q4 Takeover Challenge
Silicon Valley Girl Clips519no paid roomfree1 · 5.00YouTube
Edit, upload, and get paid for CLIPS featuring Marina & guests
EARN $10K/m WITH AI363no paid roomfree12 · 5.00
Learn how to make money with clips & social media
Affilyit Accelerator344no paid roomfree14 · 4.64YouTube
Make Your First $10,000 Online Without Showing Your Face

and 11 more measured listings in social media, of 1,418 the category lists.

What it costs to build the winning shape

rolesuppliersfromaverage
whop-setup48$5$39
designer51$5$27
community-mod48$5$58
faceless-video104$5$44
video-editor101$5$50
total$218

Rates are the live floor across 806 freelancers we price weekly. The roles listed are the ones the platform's top 182 actually carry.

What to do next

Add an X account. social media sits at 0% against 53% among the platform's largest 182 listings.

Do not spend on a Telegram group. It separates nothing anywhere: 3% among the largest against 0% among everyone else, across 1,813 measured listings.

What it costs. seo-writer runs $48 on average across 51 freelancers priced this week, floor $5. At this category's price when paid ($44 a month), that is 2 paying members before the change has paid for itself.

Built for you. The same shape, assembled and handed over: $1,500. What the largest rooms here carry that a copy starts without: 32 reviews and 2,470 members of accumulated time on average. What it lacks, a copy is not obliged to repeat.